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Designing for Approachable Data Security
IDBrix is a data security and compliance product built to help companies efficiently secure their customer data. I was responsible for their branding, pitch deck, and web design.
year
2022
Deliverables
Branding, Marketing Site
Branding
The goal of the Brand Design was to make data security feel approachable and less intimidating for potential clients. I achieved this through a bright and vibrant color scheme, incorporating a lot of green to evoke feelings of safety and security. The box logo incorporates corner of a scan icon composed with the name.
Pitch Deck
In the pitch deck design, I continued to use the bright green color scheme to create a visually appealing and engaging presentation. I incorporated illustrations and icons throughout the slides to help simplify complex information and make it easier to understand.
Website
For the website design, we wanted to create a user-friendly experience that was easy to navigate and provided clear information about the services offered by IDBrix. We used a lot of white space and clean lines to create a modern and professional look. We also incorporated a lot of images and icons to help break up the text and make the website more engaging.